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Business & Economics Marketing General 16.99 and under

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This Is Strategy

Seth Godin

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Chocolate Covered Money

Brad Yater

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Tatuajes, No Marcas

Clint White

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The Power of Differentiation

Barry LaBov

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The Brand Benefits Playbook

Allen Weiss and Deborah J. MacInnis

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The Little Book of Threads

Sayre Van Young and Marin Van Young

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The Ultimate Customer Experience

Scott McKain

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High-Velocity Digital Marketing

Steven Mark Kahan

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The Invisible Promise

Harry Beckwith

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Spiritugraphics

Brad Benbow and Phil Daniels

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Marketing Artificial Intelligence

Paul Roetzer and Mike Kaput

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The Catalyst

Jonah Berger

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The Search for Why

Bob Raleigh

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Blindsight

Matt Johnson and Prince Ghuman

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Maximum Momentum

Mike Berland

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Brand Portfolio Strategy

David A. Aaker

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Viral Hero

Travis Steffen

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The Iconist

Jamie Mustard

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Microtrends Squared

Mark Penn

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The Face-to-Face Book

Ed Keller and Brad Fay

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