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Profiting From Uncertainty

Paul Schoemaker

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Kotler On Marketing

Philip Kotler

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The Naked Corporation

Don Tapscott and David Ticoll

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The Inner Game of Selling

Ron Willingham

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Driving with Plato

Robert Rowland Smith

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Fair Play

Steven E. Landsburg

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The Power of Product Platforms

Alvin P. Lehnerd and Marc H. Meyer

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Diffusion of Innovations, 4th Edition

Everett M. Rogers

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The Synergy Trap, Asia-Pacific Edition

Mark L. Sirower

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Promoting Yourself

Hal Lancaster

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Delivering Quality Service

Valarie A. Zeithaml

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The Lies About Money

Ric Edelman

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Blood on the Street

Charles Gasparino

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Whoever Makes the Most Mistakes Wins

Richard Farson and Ralph Keyes

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The Power of Positive Thinking in Business

Scott W. Ventrella

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e-Commerce

The Staff of the Wall Street Journal

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World Business

The Staff of the Wall Street Journal

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Focus on Retirement

The Staff of the Wall Street Journal

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Breakaway: Small Business

The Staff of the Wall Street Journal

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Negotiating Rationally

Max H. Bazerman

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